UX Design & Strategy
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SwiFi

SWiFi

 

Southwest Airlines' In-Air WiFi

Southwest Airlines offers WiFi on all flights. We called it SWiFi. The experience allows customers to “make time fly” when they travel. It seeks to engage customers by creating a personal and friendly online experience where they can shop, watch a movie, stay connected with friends, read, track their flight location, or plan their trips. 

Collaboration at Texas State University with Nathan Misutka and Harris Robinowich

Brand Identity

 
 
 
 
 

Digital Interface

 
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Campaign