Hi there!
I'm Kameron.

With 7+ years of graphic design experience, working in both agency and enterprise product environments, I focus my attention on design detail and determining user impact. I've enjoyed working collaboratively with designers, researchers, and product managers to understand users’ needs and behaviors.

My skills include facilitating human centered design thinking and user research. I enjoy translating my research findings into designs that provide effective, efficient experiences to users by producing sketches, wireframes, and prototypes that facilitate the communication of solutions to stakeholders and partners. I utilize multiple tools to do so, including Sketch, Invision, Photoshop, Illustrator, Indesign, Balsamiq, Gliffy, and Axure.

I am passionate about working to solve complex design problems for web interactions and creating meaningful and efficient user experiences from complex data. I enjoy bringing others strengths together and working collaboratively to solve these problems. 

When not working on projects, I can be found eating my way through Austin's food scene, snuggling my cat, Meeko, or attempting to keep the plants on my patio alive. I bleed Texas State maroon and gold (Eat 'Em Up, Cats!) and have a deep appreciation for traveling and adventure. 

I'm excited to do more great work and hope to hear from you soon!

Experience:

SENIOR PRODUCT DESIGNER
USAA
March 2020 – Present

Design lead for Checking Account product set-up modernization: Leading cross-functional efforts in user research/testing, project roadmapping, concepting, design execution, & development support.
Lead Bank Omnichannel call mitigation design efforts with a goal of reducing servicing calls by 2M in 2020.

PRODUCT DESIGNER I
USAA
December 2018 – March 2020

Omnichannel
Design lead for several projects focused on automating processes for customer service representatives and improving customers’ digital self-service experiences.
Working with our business and development partners to create project roadmaps to further develop omnichannel design thinking within USAA’s Bank organization.
Working with our business and development partners to create project roadmaps to further develop omnichannel design thinking within USAA’s Bank organization.

PRODUCT DESIGNER II
USAA
August 2017 – December 2018

Bank Unboxing
Worked with experience owners, process owners, and development partners on projects focused on USAA members’ debit card/checking account journeys.
Developed system to communicate with members using a multifaceted, multi-channel approach during the first 45 days of account opening meant to encourage product use, explain features & benefits, and eventually lead to deepening the customer journey.
Drove design and communication strategy for project focused around teaching customers how to add money to their accounts when using digital banking products.

UX/UI DESIGNER
Sitegoals
July 2015 – July 2017

Undertook and led multiple website and mobile app projects through to launch
Lead Content strategy, Information Architecture, and SEO for several clients including GoSmile Teeth Whitening and Endeavor Communications
Implementation of UI for David Weekley Homes

JUNIOR DESIGNER
Gallant Branding
June 2014 – June 2015

General duties: Brand Development and Design, Art Direction, Project Management, Office Management, Social Media, & Intern Coordination.
iFetch: Social Media Content Creation, Design, and Strategy
Brand Development: iFetch, Nadamoo!, Mariposa Montessori